Reporting and analysis of SMS campaign results
Last updated
Last updated
The Report tab provides access to detailed statistics after a completed SMS campaign, allowing a full analysis of its results.
1. Summary
In the Summary tab, you will find the main information about sending SMS campaigns, such as:
Campaign name: How the campaign was named.
Shipping time: When the messages were sent.
Number of recipients: How many people received the messages.
Recipient group: To which group of contacts the campaign was sent.
External ID: external campaign identifier
Headline and message content: A preview of the content that was sent to the recipients.
Delivery statistics:
Delivered: How many messages were successfully delivered.
Undelivered (Non-delivered): The number of messages that did not reach the recipients.
WAITING status: Messages that are still waiting for a report from the operator and their final delivery status is not yet known.
2. Clicks:
Under Clicks, you can verify how many people clicked on the ide.do the link that was used in the campaign.
3. Tools:
In the Tools tab, there are additional operations that can help you manage your campaign results:
Archive non-existent contacts: This option allows you to delete contacts that are inactive or do not exist.
Export undelivered messages: The ability to export a list of messages that have not been delivered, allowing you to further analyze and attempt to contact again. Export CSV report: Download the full campaign report in CSV format for further analysis.
Create a group from the recipients who clicked the link: You can create a new group of recipients who clicked the link to, for example, send them another message or customize an offer.
4. Verify link statistics with suffixes:
To verify link statistics with suffixes, go to: SMS -> SMS Campaigns -> Settings -> Links with suffixes.
