Integration with Synerise

Integrate Synerise with MessageFlow to send SMS campaigns to dynamically created customer segments and trigger real-time notifications within your marketing automation workflows. MessageFlow's scalable system and direct connections to GSM operators provide a solid foundation for effective communication, giving you access to advanced features such as detailed delivery reports, link shortening, and tracking.

Before you start

To complete the integration, you will need an API key from your MessageFlow account. You can generate it in your panel under Account -> Settings -> API.

IMPORTANT INFORMATION

Step-by-step configuration:

Part 1: Connecting MessageFlow in Apps & Services

  1. Log in to your Synerise account.

  2. From the menu on the left, select Settings, and then go to Apps & Services.

  3. In the list of available integrations, find MessageFlow and click Show to expand the details.

  4. Click the + Add connection button to start the configuration process.

  1. In the pop-up window, do the following:

  • Enable the Enable integration toggle.

  • Optional: If you want to use MessageFlow's native link shortening feature, also enable the Short URL toggle.

Note: Synerise allows shortening links too.

  1. In the Authorization key field, paste the API’s Authorization key you prepared earlier from your MessageFlow account.

  1. Click Next.

  2. In the Connection name field, enter a name that will help you easily identify this connection on the list (e.g., MessageFlow SMS).

  1. Finalize the configuration by clicking the Apply button. After this step, the connection status should change to Connected.

Part 2: Creating the SMS Account

After connecting MessageFlow as a provider, you need to create a specific SMS account within Synerise that will use this connection.

  1. In your Synerise panel, go to Settings -> SMS and click Add account.

  2. In the Account name field, enter a name for your SMS account. It will be displayed on the list of accounts inside Synerise (e.g., MessageFlow Marketing).

  3. In the From name/SenderId field, enter the sender name that your customers will see.

Note: This is usually your brand name (up to 11 characters) and must be added in your MessageFlow account beforehand. More info.

  1. From the SMS provider dropdown list, select MessageFlow.

  2. From the MessageFlow integration dropdown list, select the connection you created in Part 1.

  3. Click Apply to save the account.

After saving, your new SMS account will be visible on the list in Settings -> SMS.

Next Steps: Verifying the Integration

To fully verify the integration, the next step is to create an SMS template in Synerise. Once the template is ready, send a test campaign using your new MessageFlow SMS account to your own number. The message status and delivery report should be visible in your MessageFlow panel.

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